OBJECTIVES\ud\udWe sought to investigate whether exposing scientific papers to social media (SM) has an effect on article downloads and citations.\ud\udMETHODS\ud\udWe randomized all International Journal of Public Health (IJPH) original articles published between December 2012 and December 2014 to SM exposure (blog post, Twitter and Facebook) or no exposure at three different time points after first online publication.\ud\udRESULTS\ud\ud130 papers (SM exposure = 65, control = 65) were randomized. The number of downloads did not differ significantly between groups (p = 0.60) nor did the number of citations (p = 0.88). Adjusting for length of observation and paper's geographical origin did not change these results. There was no difference in the number of downloads and citations between the SM exposure and control group when we stratified for open access status. The number of downloads and number of citations were significantly correlated in both groups.\ud\udCONCLUSIONS\ud\udSM exposure did not have a significant effect on traditional impact metrics, such as downloads and citations. However, other metrics may measure the added value that social media might offer to a scientific journal, such as wider dissemination.
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机译:目标\ ud \ ud我们试图调查将科学论文暴露于社交媒体(SM)是否对文章下载和引文有影响。\ ud \ udMETHODS \ ud \ ud我们将所有《国际公共卫生杂志》(IJPH)于12月发布的原始文章随机化2012年和2014年12月在首次在线发布后三个不同时间点暴露于SM暴露(博客文章,Twitter和Facebook)或没有暴露。\ ud \ udRESULTS \ ud \ ud130论文(SM暴露= 65,对照组= 65)被随机分配。两组之间的下载次数没有显着差异(p = 0.60),引用次数也没有明显差异(p = 0.88)。调整观察长度和纸张的地理原产地不会改变这些结果。当我们对开放访问状态进行分层时,SM暴露组和对照组之间的下载和引用次数没有差异。两组的下载次数和引文数量均显着相关。\ ud \ ud结论,\ ud \ udSM暴露对传统影响指标(如下载次数和引文)没有显着影响。但是,其他指标也可以衡量社交媒体可能为科学期刊提供的附加价值,例如更广泛的传播。
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